Irrespective of what anyone thinks about the music that boy bands make, let’s for a moment get off our high horse and just consider the sheer work ethic involved in having success.

To every member of every alt/rock band reading this: when was the last time you did even a fraction of what’s described above? Honestly, now.

Food for thought, eh?

Cool. Read the rest here.

Catch the guy at our showcase at The Great Escape this Friday 17th!

Buy the thing!

Kerb Crawling Love is out on The Animal Farm 27th May.

See them on tour!

When I started out in music I felt that we offered something of value for which we needed to get paid. Our drummer said to our agent, who wasn’t getting enough gigs for us, that he didn’t have enough money to live on. The agent’s mystifying response: get a job. It was mystifying because I didn’t get why he wouldn’t just book more shows. We were perfectly willing to do a lot of them.

It didn’t even enter my mind that our product might not attract enough customers for the value chain of band-agent-promoter-venue to make it feasible.

I also felt, as many young musicians do, that stakeholders in the value chain of music – manager, label, producer, etc. – had their own money trees to pick cash from, so that I could be the well deserving recipient of their time, attention and resources. Not once did I ever think about how they made a living, let alone care if I contributed to it.

It’s unhelpful to externalise such problems. The ability to look at problems from the other guy’s perspective is a good skill to have. Never more so than in today’s world of music where music either sells a lot or not at all – with not much else in the middle.

You can enjoy the music here. And buy it!

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Or listen and buy here!